Our Shifting Digital Retail Habits (Tom Ashbrook, On Point)

Online shopping is as regular as Santa Claus these days. But its reach just keeps growing. Even in the store now, Americans are browsing with smartphone in hand, as ready to order online as walk to the checkout counter. It’s changing what stores are. Many have vanished. Others are downsizing. And the culture around shopping – a big chunk of American life – is changing too. This hour On Point, how the “buy now” button is changing the world. — Tom Ashbrook
Interview:
http://www.wbur.org/onpoint/2016/12/02/amazon-mobile-shopping-black-friday